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The underlying technology in Trakstar's dual-component system was developed by partner company Apogen Technologies.
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"That can only be removed with a laser etching tool," he said, "not the sort of thing the average movie pirate has in their kitchen." Trakstar Chief Executive Howard Gladstone said the company might incorporate additional forms of physical security into future iterations of the TVS device – for example, pouring liquid epoxy over the controlling chip inside, which hardens to a virtually impermeable shell when it dries. Perched on a stand directly below the movie screen at the front of the theater, the small black box shoots brief, almost invisible pulses of light at the audience. The remote-controlled device looks like a mechanical replica of Darth Vader's head. The first, PirateEye, detects camcorders and pinhole cameras in the act of bootlegging movies, according to Trakstar. The company's anti-piracy offering comprises two technologies. And here, representatives of Trakstar, a Florida-based tech firm, are demonstrating what they claim is a solution to in-theater movie bootlegging.
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This theater is in fact a movie tech lab – the University of Southern California's Entertainment Technology Center. What you can't see or hear – with unaided eyes or ears – are the new anti-piracy technologies at work. HOLLYWOOD – What you see and hear inside this darkened theater doesn't seem out of the ordinary: A seated audience of reporters, Hollywood studio executives and Motion Picture Association of America representatives is watching a movie projected on a large screen.
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